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Who We Are

Shi-Digital Marketing was founded by Solome Baraki, a seasoned beauty industry professional with over 17 years of expertise and a strong foundation in digital marketing strategy. Driven by her deep understanding of the challenges beauty brands face in today’s competitive online landscape, Solome launched the agency to empower salons, beauty professionals, and cosmetic entrepreneurs with tailored digital solutions that elevate visibility, drive engagement, and accelerate growth. At Shi-Digital, beauty meets marketing.

Our mission

Our Mission is to empower beauty brands, salons, and professionals to thrive in the digital space through data-driven, customized marketing solutions. By combining industry expertise, innovative technologies, and strategic insight, we deliver measurable growth, brand visibility, and long-term success in today’s competitive beauty market.

Our Vision

We envision a digital landscape where beauty brands flourish through strategic marketing excellence. As the premier digital marketing agency for the beauty industry, we empower salons, aestheticians, and cosmetic brands with cutting-edge strategies, tools, and data-driven insights to amplify visibility, elevate brand authority, and achieve sustainable growth online.
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Our Core Values

Creativity: We deliver innovative, out-of-the-box digital strategies that make your beauty brand shine in a saturated market. Integrity: Our client relationships are built on transparency, ethical practices, and measurable results. Excellence: We commit to excellence in every detail—from compelling content creation to high-converting marketing campaigns. Passion: Fueled by a deep passion for the beauty industry, we’re dedicated to accelerating your brand’s digital growth. Collaboration: Through strategic partnership and creative alignment, we bring your brand vision to life with precision and impact.
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Our Approach

At Shi-Digital Marketing, we fuse creative innovation with data intelligence and strategic precision to deliver measurable growth for beauty brands. By deeply understanding your brand identity, target market, and business objectives, we craft tailored digital marketing solutions that amplify visibility, engagement, and conversion. From social media management and SEO to digital advertising and website design, our proven methods empower beauty professionals to thrive in a competitive digital world.